Senior GTM Strategy & Operations Manager, Top of Funnel
Core
Owns top-of-funnel strategy and operations for the Upmarket Sales organization, managing lead routing, territory management, and AE/SDR deployment to drive pipeline generation.
Role type
Senior GTM Strategy & Operations Manager
Builds
Scalable GTM processes, territory assignments, and lead-to-account workflows for the Upmarket Sales team
Domain
B2B SaaS, Security Compliance, Sales Operations
Required skills
GTM Strategy, Top-of-Funnel Operations, Territory Management, Lead Routing, Data Analysis, Systems Thinking, Cross-functional Influence, Process Optimization, Stakeholder Management, Strategic Planning
Preferred skills
AI Application, High-growth SaaS Experience, Ambiguity Navigation
Technologies
CRM systems, Data analytics tools, GTM platforms
Responsibilities
Execute daily Top-of-Funnel operations and manage underlying business logic; Design and optimize AE coverage and account pairing strategies; Lead initiatives to improve pipeline coverage and seller productivity; Analyze data and field feedback to identify root causes of GTM challenges; Partner with Sales leadership and cross-functional teams to implement scalable improvements.
Seniority
Senior, hands-on IC