Director of MICE
Core
Lead and grow the Meetings, Incentives, Conferences and Events (MICE) portfolio across Australia and New Zealand, driving revenue performance and positioning properties as leading MICE destinations.
Role type
Senior leadership MICE director
Builds
MICE revenue streams (rooms, conferencing, F&B) and strategic partnerships
Domain
Hospitality / MICE industry
Required skills
MICE sales strategy, revenue growth, market analysis, competitor monitoring, team leadership, stakeholder management, CRM proficiency, business development
Preferred skills
Global MICE network, trade show representation, rewards program management
Technologies
Ivvy, Dynamics
Responsibilities
Develop annual MICE sales plans, analyze market conditions and tourism forecasts, monitor competitor activity, evaluate performance and reforecast with cross-functional teams, launch new properties in the MICE market, build partnerships with PCOs and corporate clients, drive MICE initiatives and supplier partnerships, deliver performance reporting, optimize occupancy and conference utilization, represent the business at industry events
Seniority
Director, strategic leadership
