Senior Manager, Customer Marketing
Core
Build and scale Airwallex's customer advocacy engine across the Americas to turn customers into champions and drive growth.
Role type
Senior Manager, Customer Marketing
Builds
Scalable advocacy programs, review platforms presence, Customer Advisory Board, and customer newsletters
Domain
Fintech / Global Payments / B2B SaaS
Deliverable
product features
Required skills
Customer advocacy program building, Review platform management (G2, Trustpilot), Customer Advisory Board management, Content creation (case studies, newsletters), Data-driven storytelling, Cross-functional stakeholder coordination
Preferred skills
Fintech domain expertise, C-level executive forum management, Customer reference library building, Marketing automation tools proficiency
Technologies
Salesforce, HubSpot, Gainsight, G2 Admin
Responsibilities
Build scalable advocacy programs and storytelling engines; Own presence and rankings on review platforms (G2, Trustpilot, Gartner); Manage Customer Advisory Board; Launch and manage customer newsletters; Define and report on advocacy metrics
Seniority
Senior Manager, hands-on IC
