Sr Sales Development Representative (Remote)
Core
Senior SDR developing qualified sales pipeline and managing complex accounts for Cengage's Higher Education business via targeted outbound communication.
Role type
Senior Individual Contributor Sales Development Representative
Builds
Qualified sales pipeline, client meetings, and sales-ready leads for Cengage Higher Education solutions
Domain
Education Technology (EdTech) / Higher Education
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
consultative discovery, complex account management, multi-channel prospecting, CRM proficiency, data analysis, mentoring peers
Preferred skills
SaaS experience, higher education domain knowledge, education technology background
Responsibilities
Drive qualified client meetings and sales pipeline through targeted outbound prospecting; Strategically invite key personas to Cengage events; Build personalized multi-channel outreach across phone, email, and LinkedIn; Research institutions to identify decision-makers and translate insights into messaging; Navigate complex accounts to generate momentum and strengthen opportunity potential; Nurture and manage leads until sales-ready with clear handoff context; Partner with Sales to prioritize accounts and align on outreach strategy; Ensure accurate CRM documentation and use performance data to set priorities; Serve as a role model by mentoring teammates and contributing to process improvements
