Lead Qualification Specialist
Core
Primary point of contact for inbound inquiries and marketing-generated leads, ensuring timely engagement, consistent qualification, and seamless handoff to the sales organization.
Role type
Lead Qualification Specialist
Builds
Sales pipeline for industrial technology and capital equipment
Domain
Manufacturing / Industrial Technology / Laser Processing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
BANT + MEDDICC qualification process, discovery conversations, CRM management, lead scoring, campaign tracking, Microsoft Office proficiency
Preferred skills
Salesforce/Microsoft Dynamics/HubSpot experience, marketing automation platforms, manufacturing/industrial technology B2B sales environment
Responsibilities
Qualify inbound leads and prospect responses using structured processes, conduct discovery conversations to identify customer challenges and purchasing readiness, convert MQLs to SQLs, manage and prioritize inbound lead queues, re-engage dormant leads through outbound prospecting, maintain accurate CRM records and data quality, monitor lead progression and report on performance metrics
Seniority
Individual Contributor, 1-3 years experience