Vice President, B2B Marketing, Merchant & Acceptance
Core
Lead B2B marketing strategy for Mastercard's merchant, acquiring, processing, and public sector businesses to drive revenue and product adoption.
Role type
Senior IC B2B Marketing Vice President
Builds
Growth plans, partnership propositions, and integrated marketing programs for merchant verticals (Travel, Fuel, Retail, etc.)
Domain
Financial services / Payments / Fintech
Deliverable
product features
Required skills
B2B marketing strategy, partnership development, revenue influence, cross-functional collaboration, team leadership, data-driven decision making, commercial frameworks
Preferred skills
Payments, financial services, fintech, commerce, retail, technology experience
Technologies
Mastercard Services, data and insights, Priceless brand assets
Responsibilities
Lead B2B marketing strategy across merchant and public sector businesses; Build growth plans for priority merchant verticals; Develop partnership and co-marketing propositions; Partner with Mastercard Services to create cross-sell opportunities; Lead joint marketing plans with customers; Build senior customer relationships and represent Mastercard in executive presentations; Define performance measures tied to revenue and adoption; Lead and develop a high-performing team
Seniority
Executive, strategy & mentorship
