Services Marketing Manager
Core
Ensure optimal customer perception of Airbus Services portfolio to drive sales campaign success and develop commercial strategies for the aviation after-market.
Role type
Regional Services Marketing Manager
Builds
Mid-term global services plans and commercial rationales for aircraft campaigns
Domain
Aviation after-market services and airline/lessor commercial strategy
Deliverable
product features
Required skills
Commercial strategy development, market trend analysis, competitive positioning, lead validation, marketing argumentation, customer value assessment, product development guidance
Preferred skills
Airframe portfolio knowledge, data-driven analysis, cross-functional collaboration
Responsibilities
Develop and maintain the commercial plan with Services Sales, integrate services marketing strategy into aircraft campaign commercial rationale, identify and promote potential services, define technical argumentation to demonstrate solution superiority, capture market requirements for product development, interact with Central services marketing for alignment
Seniority
Professional, hands-on IC
