CareerPlan

Lead Generation Specialist

Allentown, Pennsylvania, USFull-time2026-10-27 → 2026-11-09

Core

Build the sales pipeline by identifying, nurturing, and qualifying prospects to convert opportunities into new industrial gas and equipment business.

Role type

Lead Generation Specialist

Builds

Sales pipeline for industrial gas solutions

Domain

Industrial gases / Manufacturing

Required skills

Prospecting, lead qualification, multi-channel outreach, CRM management, data analysis, market intelligence

Preferred skills

Experience with industrial or technical products, familiarity with SAP Qlik or HubSpot

Technologies

SAP CRM, Salesforce, SAP Qlik, HubSpot, Microsoft Office

Responsibilities

Identify and prioritize prospective accounts using internal databases and market intelligence; Partner with Sales on territory priorities and engagement strategies; Connect with prospects by phone, email, and digital channels to identify needs and decision-makers; Follow up on inbound inquiries from marketing campaigns and trade shows; Qualify leads based on scope, budget, and timing; Maintain accurate customer interactions in SAP CRM and Salesforce; Share lead quality and customer insights to improve outreach strategies.

Seniority

Mid-level, individual contributor