Lead Generation Specialist
Core
Build the sales pipeline by identifying, nurturing, and qualifying prospects to convert opportunities into new industrial gas and equipment business.
Role type
Lead Generation Specialist
Builds
Sales pipeline for industrial gas solutions
Domain
Industrial gases / Manufacturing
Required skills
Prospecting, lead qualification, multi-channel outreach, CRM management, data analysis, market intelligence
Preferred skills
Experience with industrial or technical products, familiarity with SAP Qlik or HubSpot
Technologies
SAP CRM, Salesforce, SAP Qlik, HubSpot, Microsoft Office
Responsibilities
Identify and prioritize prospective accounts using internal databases and market intelligence; Partner with Sales on territory priorities and engagement strategies; Connect with prospects by phone, email, and digital channels to identify needs and decision-makers; Follow up on inbound inquiries from marketing campaigns and trade shows; Qualify leads based on scope, budget, and timing; Maintain accurate customer interactions in SAP CRM and Salesforce; Share lead quality and customer insights to improve outreach strategies.
Seniority
Mid-level, individual contributor