Business Development Manager - SMB
Core
Drive growth for SMB and Emerging Brands by managing a client portfolio, identifying whitespace opportunities, and delivering NielsenIQ solutions.
Role type
Business Development Manager (SMB)
Builds
New business revenue and client retention for SMB segment
Domain
Consumer Intelligence / Retail Analytics
Deliverable
client delivery
Required skills
Prospecting, pipeline management, cold calling, executive networking, cross-sell/upsell, CRM management, market intelligence, negotiation, solution alignment
Preferred skills
Arabic fluency, NielsenIQ Retail Measurement Services (RMS) familiarity
Technologies
CRM systems
Responsibilities
Identify and qualify prospective clients via outreach and networking; develop prospecting strategies for new verticals and geographies; build and maintain a healthy pipeline; generate leads through cold calling, email, and social selling; pursue whitespace opportunities including reactivation; manage SMB client portfolio; drive cross-sell and upsell; collaborate with internal teams on solution alignment; own end-to-end sales cycle; represent company at trade fairs and events; maintain pipeline hygiene and reporting; monitor market trends and competitive landscape.
Seniority
Mid-Senior, hands-on IC
