Sr Dir, GTM Enablement
Core
Define and own the strategic and operating outcomes for the Employee Experience revenue target by driving a global GTM enablement strategy for ServiceNow's Employee Experience Business Unit.
Role type
Sr. Director, Sales Enablement
Builds
Global enablement programs, training content, and certification pathways for sales and presales teams selling EmployeeWorks.
Domain
Enterprise AI / Employee Experience / SaaS
Deliverable
product features
Required skills
Global sales enablement strategy, team leadership, instructional design, enterprise value-based selling, metrics definition, cross-functional collaboration, event management, content creation
Preferred skills
Technical selling expertise, experience with enterprise field enablement, familiarity with LMS modules and e-learning tools
Technologies
Office 360, Google Workspace, Notion, Gong
Responsibilities
Author and drive GTM enablement strategy with leadership; lead a team of enablement managers; identify knowledge gaps and deploy scalable instructional strategies; design on-demand content and in-person training; coach regional leadership; manage certification programs; secure budget and deliver strategic events like Sales Kickoffs; iterate programs based on feedback and metrics.
Seniority
Senior, hands-on IC with strategic mandate

