Digital Revenue & Customer Experience Manager – Americas
Core
Define, scale, and govern Sika's digital revenue channel and customer experience framework across the Americas to drive digital transformation and revenue growth.
Role type
Senior Manager, Digital Revenue & Customer Experience
Builds
Digital revenue pipeline, CX governance model, regional dashboards, and automated workflows
Domain
B2B Industrial / Construction Materials / Digital Sales & CX
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Regional team leadership, Salesforce/Pardot workflow design, digital lead lifecycle management, CX metric definition (NPS/CSAT), operational process scaling, revenue target management, cross-functional collaboration
Preferred skills
B2B digital/distribution models, global Group Marketing structures, Spanish fluency
Technologies
Salesforce, Pardot/MCAE, regional dashboards
Responsibilities
Lead and develop Digital Sales & Revenue and Customer Experience teams across North America and Latin America; Own and scale the digital revenue channel ensuring adoption and process consistency; Design and govern end-to-end digital revenue workflows from lead capture to sales handover; Optimize the digital revenue pipeline to improve conversion rates and revenue impact; Ensure unified operation of digital tools with standardized data and performance measurement; Set and manage annual Digital Sourced Revenue targets supported by regional dashboards; Establish and standardize the Customer Experience framework including KPIs like NPS, CSAT, and CES; Integrate CX insights with digital revenue processes to enhance customer satisfaction; Drive digital transformation through automation, innovation, and new tool adoption; Lead cross-functional initiatives translating insights into actionable business outcomes
Seniority
Senior, hands-on IC with management responsibilities
