Digital Engagement and Sales Manager
Core
Accelerate pipeline growth and revenue through digital-first engagement strategies for PTC's product portfolio (Creo, Windchill, ALM, Service) targeting engineering, manufacturing, and product development organizations in Japan.
Role type
Digital Engagement and Sales Manager (B2B Enterprise Software)
Builds
Digital demand generation pipelines, ABM campaigns, and sales enablement programs for PTC solutions.
Domain
Industrial software (PLM, CAD) and B2B SaaS in the Japanese market.
Required skills
Digital demand generation, Account-based marketing (ABM), Salesforce proficiency, Marketing automation (Sitecore), Data analytics, Partner ecosystem management, Japanese market expertise
Preferred skills
MBA, Experience in PLM/CAD/SaaS, Knowledge of Japanese enterprise buying processes
Technologies
Salesforce, Sitecore, LinkedIn, Webinars, Paid media platforms
Responsibilities
Design and execute digital campaigns targeting key Japanese industries, Optimize inbound/outbound digital funnel conversion, Partner with sales teams to enable digital selling, Analyze campaign performance and optimize engagement strategies, Manage digital KPIs including pipeline contribution and ROI, Collaborate with partners to scale digital reach
Seniority
Senior, hands-on IC
