Digital Out-of-Home (DOOH) Business Development Manager
Core
Lead the development, commercialization, and scaling of Digital Out-of-Home (DOOH) media networks to drive sustainable advertising revenue growth.
Role type
Senior Business Development Manager (DOOH & Retail Media)
Builds
Venue-based and retail media ecosystems for LG Electronics
Domain
Advertising Technology / Digital Out-of-Home (DOOH) / Retail Media
Deliverable
client delivery
Required skills
strategic partnership development, commercial deal structuring, financial analysis, market assessment, business case development, revenue forecasting, cross-functional stakeholder management, negotiation, pipeline management
Preferred skills
DOOH network launch/scaling, Retail Media Networks (RMN) experience, programmatic advertising, media monetization models, large-scale commercial agreements, MBA
Technologies
programmatic media platforms, advertising technology ecosystems
Responsibilities
Identify and manage strategic partnerships with media owners and venue operators; structure and negotiate commercial agreements; evaluate network deployment opportunities via financial analysis; develop monetization strategies; monitor partnership performance and revenue delivery; collaborate with Legal, Finance, Product, and Operations teams; lead governance processes for contract and financial coordination; present business updates to senior leadership.
Seniority
Senior, hands-on IC with strategic leadership