Associate Business Development Director
Core
Lead global account discussions and build relationships with senior client leadership to drive programmatic media buying and strategic up-selling.
Role type
Senior IC business development director (advertising)
Builds
Global client accounts and strategic partnerships in the digital advertising space
Domain
Digital advertising, programmatic media buying, open internet
Deliverable
client delivery
Required skills
relationship building, consultative selling, C-level communication, quantitative analysis, negotiation, RFP management, product roadmap collaboration, up-selling strategy, market analysis
Preferred skills
experience with technical advertising platforms
Technologies
DSP, ad exchange, ad server, SEM platform, programmatic platforms
Responsibilities
Acquire and cultivate relationships with senior client leadership; lead global account discussions; respond to RFPs and new agency opportunities; identify and close strategic up-selling opportunities; participate in product roadmap discussions; mentor and manage individuals with account responsibility
Seniority
Senior, hands-on IC
