Initiative - United States
Core
Senior client team specialist leading partnerships strategy and go-to-market approach for National TV linear and alternative video (including in-cinema) offerings.
Role type
Senior IC Director, Video Partnerships
Builds
Multi-faceted media and marketing partnerships for client strategic goals
Domain
Media buying, National TV linear, alternative video, in-cinema
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
National broadcast media buying, strategic negotiation, client team management, media data analysis, quantitative skills, media planning, client presentation, MS Excel/Word/PowerPoint
Preferred skills
8+ years buying network/cable/syndication experience, 4+ years staff management, critical thinking, problem-solving
Technologies
MS Excel, Word, PowerPoint
Responsibilities
Direct client communication for marketplace intelligence and partnership needs, develop and negotiate media partnerships, oversee go-to-market strategy and POVs, manage media negotiations for National TV and alternative video, partner selection recommendation using data and analytics, maintain relationships with senior media owners and technology platforms
Seniority
Senior, hands-on IC
