Sales Development Representative (SDR)
Core
Identify and research potential B2B customers, engage decision-makers, and generate qualified sales opportunities for the Account Executive/Sales team.
Role type
B2B SDR / Inside Sales Representative
Builds
Qualified sales pipeline and meetings for the sales team
Domain
B2B SaaS / Procurement Technology
Required skills
Outbound prospecting, lead generation, B2B sales process, lead qualification, CRM usage, cold outreach, stakeholder engagement, research, follow-up, negotiation
Preferred skills
Selling to procurement/supply chain/finance/operations, experience with ERP/fintech/enterprise SaaS, familiarity with LinkedIn Sales Navigator/Apollo/HubSpot/Salesforce, selling AI/automation products
Responsibilities
Conduct prospecting and cold outreach to key decision-makers, qualify leads based on business needs and budget, schedule qualified meetings and product demos, develop personalized outreach messages, maintain accurate prospect information in CRM, track SDR metrics
Seniority
Mid-level (3-5 years experience)