VP, New Business Development - Events
Core
Senior commercial leadership role driving net-new business strategy, revenue growth, and market expansion for an experiential marketing agency.
Role type
VP, New Business Development (Growth & New Business)
Builds
Scalable commercial strategies, high-performing growth engine, enterprise-level client partnerships
Domain
Experiential marketing, events, integrated marketing solutions
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic business development, enterprise sales, consultative client engagement, pipeline management, revenue forecasting, cross-functional leadership, market positioning, organizational transformation
Preferred skills
Organizational transformation, commercial operations modernization, AI tools and automation
Technologies
CRM systems, AI-enabled workflows
Responsibilities
Lead agency growth strategy and define annual revenue targets; Own net-new business pipeline from sourcing to close; Oversee pipeline management and revenue tracking; Elevate agency visibility through thought leadership and industry events; Mentor growth and account leadership teams
Seniority
VP, strategic leadership & team development