Strategic Partnerships Leader

## About SmartFinancial SmartFinancial is a leading insurance technology platform transforming how consumers connect with insurance providers. Our marketplace intelligently matches high-intent shoppers with the right carriers and agents across multiple channels, delivering real-time results at scale. We're growing fast and looking for bold, analytical, and driven marketers to help us accelerate even further. ## About the Role We're accelerating fast and are looking for a Strategic Partnerships Leader to expand and optimize our publisher ecosystem. You'll work closely with major digital brands across news, personal finance, insurance, and comparison-shopping categories. This role is critical in expanding our reach and driving high-intent insurance shoppers into our marketplace. This is a high-impact, performance-driven role for someone who thrives on owning partnerships, loves digging into data, and knows how to scale winning campaigns. ## Responsibilities - Identify, develop, and negotiate supply-side deals with premium publishers and digital media platforms. - Expand distribution across editorial, SEO, marketplace, and personal-finance channels. - Oversee API, S2S, postback, pixel, and programmatic integrations for click, lead, and call distribution. - Monitor traffic quality and ensure full compliance with internal policies and industry standards. - Analyze funnel metrics including RPL, EPC, CTR, conversion rates, bind rates, and partner-level trends. - Serve as the bridge between external partners and internal product, engineering, creative, and analytics teams. - Bring market insights and partner requirements to influence product roadmap and supply strategy. ## Compensation - On-target earnings of $200k+ - Competitive compensation structure with strong variable upside - Equity: Stock options ## What We're Looking For - 4+ years in digital partnerships, publisher development, affiliate management, or marketplace supply roles. - Strong understanding of performance marketing and monetization models (CPC, CPL, CPA, rev-share, pay-per-call). - Experience working directly with insurance or financial publishers and optimizing traffic at scale. - Technical fluency with APIs, postbacks, S2S tracking, and attribution/measurement platforms. - Analytical approach with the ability to interpret complex partner reporting and funnel data. - Excellent communication and negotiation skills, with the ability to influence cross-functional teams. - High commitment to quality, compliance, and transparent performance insights. - Experience in insurance, financial services, or other regulated verticals is a plus. ## What We Offer - Competitive Base Salary + Commissions + Performance Bonuses - 401(k) with Company Match - Health, Dental, and Vision Insurance - Stock Options - Internal Promotion Opportunities. We believe in growing talent from within ## What It's Like to Work Here - World-Class Training and Onboarding - Use the latest technology, tools, and automation systems - Fast-paced, energetic environment where innovation is encouraged - Play ping pong, collaborate with sharp teammates, and enjoy a culture that celebrates hard work and having fun Be part of a rapidly growing tech company reshaping the insurance landscape!