Senior Partner Marketing Specialist, APAC
Core
Customizes joint marketing and growth plans for key APAC-based partners and member firms to drive quantifiable partner growth goals and revenue through the partner channel.
Role type
Senior Partner Marketing Specialist (B2B/SaaS)
Builds
Integrated marketing campaigns, go-to-market plans, and 1:many marketing initiatives for APAC partners.
Domain
B2B SaaS, Partner Ecosystems, APAC Markets
Required skills
B2B marketing, Partner/Channel marketing, Go-to-market planning, Campaign execution, Sales funnel management, Partner relationship management, Market analysis, Content creation, Travel within APAC
Preferred skills
SaaS industry background, Channel/reseller partnership experience, Scaling 1:1 programs to ecosystems, Influencing sales leaders
Technologies
None stated
Responsibilities
Manage co-marketing strategy for assigned APAC partners; Collaborate on APAC regional marketing plans; Generate creative joint marketing tactics; Execute annual APAC partner marketing program; Collaborate with sales and customer success teams; Lead partner enablement initiatives; Develop 1:many marketing support materials; Evaluate campaign performance; Provide product and industry insights; Support competitive intelligence projects.
Seniority
Senior, hands-on IC
