CareerPlan

Senior Regional Marketing Manager (APAC)

SingaporeFull-time2026-11-07 → 2026-11-09
On-site

Core

Senior Regional Marketing Manager responsible for owning the end-to-end APAC marketing plan, executing events, ABM, field marketing, and partner programs to generate pipeline for Coder's AI development infrastructure platform.

Role type

Senior Regional Marketing Manager (B2B SaaS)

Builds

Regional marketing pipeline and brand presence for AI development infrastructure platform

Domain

B2B Technology / Developer Tools / AI Infrastructure

Deliverable

production ML models

Required skills

Regional marketing strategy, Event management, Account-based marketing (ABM), Field marketing execution, Partner/channel marketing, Budget management, Cross-functional collaboration, Project management

Preferred skills

Developer/Platform engineering marketing, Enterprise SaaS marketing, Marketing automation/CRM/ABM platforms, APAC cloud/SI/partner relationships, Open source marketing

Technologies

Asana, Salesforce, HubSpot, 6sense, HockeyStack, Event platforms

Responsibilities

Own APAC marketing plan from planning to execution and reporting; Run in-person events (roundtables, meetups, conferences); Lead ABM programs for high-priority accounts; Execute field marketing roadshows and campaigns; Build and run partner marketing with alliances and resellers; Localize campaign content for APAC markets; Manage regional budget across vendors and agencies; Measure regional performance metrics.

Seniority

Senior, hands-on IC