(Senior) Sales Manager E-Commerce (m/w/d)
Core
Drive commercial development of the B2B online shop and steer performance across the digital customer journey to increase leads, conversion, and revenue.
Role type
Senior E-commerce Sales Manager
Builds
B2B online shop performance and digital customer journey
Domain
B2B E-commerce / Recruitment Technology
Required skills
B2B sales strategy, digital campaign management, cross-functional team coordination, data-driven decision making, customer segmentation, conversion rate optimization, financial forecasting, stakeholder management
Preferred skills
Salesforce, Anaplan, GenAI/LLM tools (Claude, Copilot, Gemini)
Technologies
Salesforce, Anaplan, GenAI/LLM tools
Responsibilities
Oversee commercial strategy and performance of the B2B online shop; coordinate cross-functional stakeholders (SEO/SEM, Email, Tech, Sales, Analytics); define and execute targeted sales actions and structural journey improvements; optimize digital customer journey for conversion and upselling; prepare and present commercial performance reports to management.
