Sr Marketing Director, DACH
Core
Lead end-to-end marketing strategy, planning, and execution for PayPal's Germany, Austria, and Switzerland markets to drive measurable business growth and optimize marketing investment.
Role type
Senior Director, Commercial Marketing (DACH Region)
Builds
Consumer and merchant flywheel growth across PayPal's two-sided network in DACH
Domain
Fintech / Payments / Two-sided network
Required skills
Strategic planning, Budget allocation, Campaign strategy, Market share growth, Two-sided network economics, Flywheel economics, Stakeholder alignment, Team leadership, Market analysis, Resource prioritization
Preferred skills
Executive decision influence, Large-scale program management, Mentorship, Integrated marketing, Customer funnel management
Technologies
None stated
Responsibilities
Develop and articulate a clear, compelling vision and strategy for the marketing function; Lead the strategic development and execution of the DACH market plan; Manage budget allocation, forecasting, investment prioritization, and performance reviews; Lead integrated campaigns across the full customer funnel; Serve as a senior member of the German country leadership team.
Seniority
Senior Director, Strategic Leadership