International Sales Development Representative — Australia/New Zealand
Core
Senior SDR building outbound/inbound pipeline for a B2B SaaS practice management platform serving accounting firms globally.
Role type
Senior International Sales Development Representative (SDR)
Builds
Sales pipeline and qualified leads for international expansion
Domain
B2B SaaS / Accounting Practice Management
Required skills
Outbound/inbound pipeline generation, Lead qualification (SPICED/BANT/CHAMP), High-ICP account management, Positioning and messaging, CRM discipline (HubSpot/Salesforce), AI fluency (Level 3)
Preferred skills
International market sales, AI-powered call analysis tools (Gong/Chorus), Accounting/finance background, Enrichment platforms (Clay/Apollo/ZoomInfo)
Technologies
HubSpot, Salesforce, Gong, Chorus, Clay, Apollo, ZoomInfo
Responsibilities
Own outbound and inbound pipeline generation via cold calls, email, social, and event follow-ups; Qualify leads using frameworks like SPICED, BANT, or CHAMP; Work high-ICP accounts and complex personas independently; Sharpen positioning and messaging against competitors; Maintain clean CRM records and deliver Country-Manager-ready handoff notes; Use AI intentionally for firm research, personalization, call prep, and self-review
Seniority
Senior, hands-on IC