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Senior Director, Worldwide Commercial Category Lead

United States, Washington, Redmond💼 Full-time🗓 2026-07-14 → 2026-07-29

Core

Define global commercial category strategy for Windows devices and OEM-driven commercial services in Infrastructure, AI, and Cloud services, prioritizing investments and simplifying operations to drive measurable commercial outcomes.

Role type

Senior Director, Worldwide Commercial Category Lead

Builds

Global commercial category strategy, partner transformation programs, and business performance initiatives for Enterprise, SMB, and VSB segments.

Domain

Technology (Windows devices, Infrastructure, AI, Cloud) + Commercial Strategy

Deliverable

production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work

Required skills

GTM strategy, category management, commercial sales leadership, partner/channel strategy, business planning, product marketing, P&L ownership, ecosystem orchestration, distributed team leadership, executive communication, matrix organization alignment, commercial device buying trends analysis

Preferred skills

None explicitly stated

Technologies

Windows, AI, Cloud, Endpoint modernization, Security

Responsibilities

Define global commercial category strategy and prioritize investments; Own category P&L commitments and business priorities; Set annual and semi-annual category agenda across segments; Orchestrate ecosystem dynamics across OEMs, partners, and sales teams; Build talent and establish a culture of strategic thinking; Coach team to move from coordination to leadership.

Seniority

Senior Director, strategic leadership & mentorship

Rewrite
## About the role * Define the global commercial category strategy for Windows devices and OEM-driven commercial services in Infrastructure, AI and Cloud services including where to focus, invest, and simplify — and how to measure success. * Prioritize and fund. * Own the category's business priorities and P&L commitments, ensuring strategic choices are linked to measurable commercial outcomes. * Set the annual and semi-annual category agenda across Enterprise, SMB, and VSB segments, with clear prioritization across customer scenarios, partner motions, and field capacity. * Make explicit tradeoffs across competing priorities, ensuring the organization maximizes opportunity across revenue, profit and share aligned to customer, partner, and field capacity and capability. * Orchestrate the ecosystem. * Lead Commercial GTM as an ecosystem business — orchestrating dynamics across OEMs, silicon partners, distributors, resellers, ISVs, solution partners, field sales, marketing, and engineering. * Build clear commercial motions that sales teams, OEMs, distributors, resellers, and solution partners can activate. * Lead a distributed team responsible for commercial category strategy, partner transformation, business performance, compete planning, field activation, and investment execution. * Build talent, create accountability, and establish a culture of strategic thinking, customer obsession, commercial discipline, and execution excellence. * Coach the team to move from coordination to leadership — shaping work, influencing outcomes, and driving measurable business impact. ## Requirements * Bachelor's Degree in Business Administration, Marketing, Finance, Engineering, or related field AND 6+ years experience in GTM strategy, category management, commercial sales leadership, partner/channel strategy, business planning, product marketing, or related commercial leadership roles, or a related field 6+ years experience in in Near Term Strategy (2 years out), Management Consulting, Sales, or Finance. * 4+ years people management experience. * Master's Degree in Business Administration or related field AND 6+ years GTM strategy, category management, commercial sales leadership, partner/channel strategy, business planning, product marketing, or related commercial leadership roles OR Bachelor's Degree in Business, Finance, Economics, Computer Science, or related field AND 8+ years of GTM strategy, category management, commercial sales leadership, partner/channel strategy, business planning, product marketing, or related commercial leadership roles. * OR equivalent experience. * 6+ years of people management experience, including leading senior talent and distributed teams. * Proven experience owning or influencing business strategy, commercial performance, and P&L outcomes at scale. * Strong understanding of commercial customer segments, including Enterprise, Corporate, SMB, and VSB. * Deep experience working across complex partner ecosystems — OEMs, silicon partners, distributors, resellers, channel partners, or solution partners. * Exceptional executive communication — able to simplify complexity, shape decision-ready narratives, and influence senior stakeholders. * Track record of operating in highly matrixed organizations and aligning cross-functional stakeholders behind shared priorities. * Comprehensive understanding of how AI, endpoint modernization, security, and manageability trends are reshaping commercial device buying decisions.
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