Business Unit Director
Core
Senior client and business leader responsible for the successful leadership, growth, integration and delivery of an assigned area of the Publicis/client partnership.
Role type
senior IC business unit director (client leadership)
Builds
integrated client solutions for telecommunications clients
Domain
Marketing & Communications / Telecommunications
Deliverable
client delivery
Required skills
strategic business leadership, senior client partnership, business growth, integration leadership, digital data fluency, operating model transformation, creative excellence, commercial leadership
Preferred skills
AI and emerging marketing technologies, future-fit operating models
Technologies
digital platforms, SEO, UX/UI, performance media, social platforms, CRM, real-time dashboards, AI, automation
Responsibilities
Translate Managing Partner's strategic direction into a clear business agenda for the assigned client portfolio. Own and develop strong day-to-day and senior relationships across assigned client stakeholders. Support the Managing Partner in growing the value and scope of the client partnership. Coordinate the relevant Publicis Groupe disciplines and partner agencies required to deliver integrated solutions. Lead with a digital-first mindset and understand how digital platforms support and enhance broader integrated campaign development. Maintain oversight of the quality of strategic and creative work delivered within the assigned business area. Manage the commercial health of the assigned client portfolio.