Senior Vice President, Commerce
Core
Define and lead Publicis Media's next-generation commerce vision, evolving the practice into a fully integrated growth engine spanning digital shelf, owned commerce, marketplaces, data, and shoppable media.
Role type
Senior Vice President, Commerce (Strategy & Business Development)
Builds
Proprietary commerce frameworks, scalable productized solutions, and a future-fit commerce organization.
Domain
Media, Retail, eCommerce, and Digital Commerce
Deliverable
product features
Required skills
Commerce strategy, Retail media, eCommerce ecosystems, Client leadership, Commercial acumen, Strategic partnerships, Data analytics, AI/automation, Team scaling
Preferred skills
Performance media, Marketplaces, Shoppable media, Digital shelf, Audience planning
Technologies
AI, Automation, Data analytics platforms
Responsibilities
Define future-forward commerce vision and proprietary frameworks; Orchestrate commerce across media, data, identity, and experience; Drive adoption of commerce solutions across key clients; Act as a senior strategic advisor to clients on commerce transformation; Represent Publicis Media externally as a commerce thought leader; Lead new business and growth opportunities; Build and scale a commerce engine by piloting new models and commercializing innovation; Shape strategic partnerships across the commerce ecosystem; Design and scale a future-fit commerce organization with cross-disciplinary talent.
Seniority
Senior, executive leadership (SVP)