Manager, Channel Marketing
Core
Lead regional Channel Marketing team to create, execute, and measure demand generation and relationship-building programs for Logitech's B2B partner ecosystem.
Role type
Manager, Channel Marketing
Builds
Integrated communications strategies, campaigns, enablement tools, MDF programs, and consolidated dashboards for B2B partners.
Domain
B2B Technology Marketing / Partner Ecosystem Management
Deliverable
product features
Required skills
Channel Marketing strategy, B2B partner relationship management, data-driven decision making, financial management, cross-functional collaboration, campaign ideation, MDF program management, KPI definition, dashboard creation
Preferred skills
MBA, global channel marketing experience
Technologies
Partner portals, social media, digital properties, analytics tools
Responsibilities
Set strategic vision for channel marketing; lead integrated communications strategy; develop marketing plans for B2B partners; build campaigns and enablement tools; align with global/regional teams; generate interest in partner programs; manage MDF programming; define goals and KPIs; create consolidated performance dashboards
Seniority
Manager, hands-on leadership
