Senior Marketing Manager, Field & Partner
Core
Build and scale partner ecosystem and field marketing programs to drive demand, revenue, and pipeline for a procurement platform serving specialty trade contractors.
Role type
Senior B2B marketing manager (partner & field)
Builds
Joint go-to-market programs, regional roadshows, enablement toolkits, and co-branded collateral for partners and field teams.
Domain
B2B SaaS / Construction industry procurement
Required skills
B2B partner/channel marketing, field event execution, joint GTM strategy, budget management ($250K+), ROI tracking, Salesforce, HubSpot, project management, relationship building
Preferred skills
Experience in construction industry, travel readiness (50-70%), AI tool adoption
Technologies
Salesforce, HubSpot, AI tools
Responsibilities
Develop joint go-to-market programs with manufacturers and distributors; execute local contractor events and regional roadshows; create enablement toolkits and co-branded assets; track partner-sourced pipeline via Salesforce; collaborate with sales and product marketing on messaging and campaigns.
Seniority
Senior, hands-on IC
