Marketing Automation Solutions Architect
Core
Senior technical authority for enterprise marketing automation platforms, focusing on configuration, data flows, integrations, and multi-touch email journey maintenance.
Role type
Senior IC Marketing Automation Solutions Architect
Builds
Production-ready marketing automation configurations, secure integrations, and compliant data flows for a consumer finance marketplace.
Domain
Financial services / Marketing Technology
Required skills
Salesforce Marketing Cloud, Braze, Iterable, HubSpot, AMPscript, Liquid, Handlebars, SSJS, SQL, HTML/CSS, REST/SOAP API, JWT, Snowflake, dbt, Git, Data Privacy (GDPR, CCPA, CAN-SPAM)
Preferred skills
Salesforce Marketing Cloud or Braze certification, Financial services experience, Contract/consulting experience
Technologies
AWS, SQL, Snowflake, dbt, Git, JIRA, Postman, VS Code, Confluence
Responsibilities
Maintain and troubleshoot multi-touch email journeys; Write and review SQL for audience segmentation; Partner with managers to validate audiences; Protect compliance-sensitive functions like consent and PII handling; Maintain secure integration practices; Coordinate with Engineering, Security, and Legal to deliver releases; Document architecture and processes for handoff.
Seniority
Senior, hands-on IC
