Technical CRM Specialist
Core
Technical CRM Specialist supporting automated customer experiences across email, SMS, and messaging channels for global brands.
Role type
Technical CRM Specialist (IC)
Builds
Automated customer journeys, email/SMS campaigns, and HTML modules for affiliate marketing partners.
Domain
Affiliate marketing, digital comparison services, CRM
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
JavaScript, HTML (email), SQL, API integration, data quality control, IP warm-up management, automation troubleshooting
Preferred skills
Salesforce Marketing Cloud (SFMC) or Adobe Campaign, JSON/JSON Objects, SMS/WhatsApp channel management, iGaming or marketplace experience
Technologies
SparkPost, Email on Acid, Adobe Campaign, Salesforce Marketing Cloud, Rebrandly, Jira, Google Postmaster, SNDS
Responsibilities
Manage incoming Jira tickets and monitor daily campaigns; troubleshoot automation, journey, and HTML rendering issues; develop new HTML modules; manage IP warm-ups; QA data-related changes; build campaign audiences; support cross-functional teams on campaign delivery.
Seniority
Mid-level, hands-on IC