Campaign Management - Sr. Manager - Ads
Core
Lead campaign delivery, performance optimization, and team excellence for managed service advertisers across Paytm Ads inventory and the programmatic ecosystem.
Role type
Senior Manager, Campaign Operations (AdTech)
Builds
End-to-end campaign delivery and performance optimization for advertisers
Domain
AdTech, Programmatic Advertising, Mobile Payments
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
AdTech expertise, team leadership, analytical problem-solving, data analysis, campaign delivery management, optimization frameworks, stakeholder management, SQL, BI tools
Preferred skills
Experience with Mobile Measurement Partners (MMPs), Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), auction mechanics, attribution models
Technologies
Appsflyer, Branch, Adjust, Google Ads, Meta Ads, DV360, TTD, Magnite, Pubmatic
Responsibilities
Lead and mentor a team of Campaign Operations Specialists/Managers; Own end-to-end delivery across Search, Display, Native, Post-Transaction, and Video inventory; Conduct deep-dive analysis on performance drivers and apply optimization frameworks; Partner with Product and Tech teams to improve auction mechanics and attribution; Act as final escalation owner for complex delivery and performance issues
Seniority
Senior, hands-on IC with team leadership
