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Sales Development Representative (SDR)

Toronto💼 Full-time🗓 2026-09-09 → 2026-09-26

Core

Inbound SDR driving top-of-funnel conversion for a FinTech platform serving real estate investors via speed-to-lead, demo booking, and event management.

Role type

Inbound Sales Development Representative

Builds

Qualified demo pipeline and Masterclass event attendance for real estate investors

Domain

FinTech / Real Estate Investment

Deliverable

production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work

Required skills

B2B/B2C inside sales experience, quota attainment, CRM proficiency, multi-channel engagement, objection handling, data hygiene, playbook development

Preferred skills

SaaS/FinTech/PropTech background, AI tool literacy, event management experience

Technologies

Attio CRM, Aircall, Slack, AI lead-scoring tools

Responsibilities

Intercept and qualify inbound prospects in real-time, book qualified demos onto AE calendars, execute outreach for monthly Masterclass programs, convert event registrants to product demos, nurture existing database leads, maintain clean pipeline data in CRM, refine sales playbooks, report weekly funnel metrics

Seniority

Mid-level, hands-on IC

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