Growth Marketing Manager (Meta & Google Ads)
Core
Plan, execute, and optimize paid media campaigns across Meta and Google platforms to drive growth for global companies.
Role type
Growth Marketing Manager (Paid Media)
Builds
Paid advertising campaigns on Meta and Google
Domain
Digital Marketing / Performance Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Meta Ads campaign management, Google Ads campaign management, A/B testing, data analysis, budget management, creative strategy
Preferred skills
Meta Advantage+, Conversion API, retargeting funnels, Google Performance Max, Display, YouTube, tracking/attribution tools
Technologies
Meta Ads Manager, Google Ads, Google Workspace, Slack, Zoom, Asana
Responsibilities
Plan, build, and manage paid advertising campaigns; Monitor, test, and optimize campaigns to improve ROAS; Develop and execute A/B tests on creatives, audiences, copy, and landing pages; Analyze campaign data and provide performance reports; Manage advertising budgets efficiently; Collaborate with creative and content teams; Stay current on platform updates and industry best practices
Seniority
Mid-level, hands-on IC