Mid/Senior PPC Specialist
Core
Lead strategy and execution for high-impact paid search and paid social campaigns, optimizing performance and driving growth for ambitious brands.
Role type
Senior Paid Media Specialist (Search/Social)
Builds
Digital advertising campaigns across Google Ads, Bing Ads, Meta, TikTok, and LinkedIn
Domain
Digital Marketing / Performance Advertising
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid search strategy, Paid social strategy, Campaign optimization, Budgeting, KPI-driven performance analysis, Data translation to strategy, Mentoring
Preferred skills
Leadership experience, Agency or performance-focused in-house background
Technologies
Google Ads, Bing Ads, Meta, TikTok, LinkedIn
Responsibilities
Lead paid search strategy and optimization across platforms like Google Ads and Bing Ads; Drive paid social strategy, campaign planning, and execution across Meta, TikTok, LinkedIn; Own performance measurement, reporting and optimization; Collaborate with cross-functional teams to deliver integrated solutions; Present strategy and performance insights to internal teams and clients.