Analyst, Advertising
Core
Execute, optimize, and report on paid digital advertising programs for B2B SaaS clients to help them reach their goals.
Role type
Advertising Analyst
Builds
Paid digital advertising campaigns across search and social platforms
Domain
Digital Marketing / B2B SaaS
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid digital advertising execution, campaign optimization, data analysis, ad copy writing, Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, Reddit Ads, Google Analytics
Preferred skills
Digital/marketing certifications, agency experience
Technologies
Google Ads, Microsoft Ads, Meta, LinkedIn, Reddit, Google Analytics, Google Suite (Docs, Sheets, Gmail, Slides), Slack, Zoom, Asana, Loom
Responsibilities
Plan, execute, and optimize digital advertising campaigns; report on performance by analyzing data; research new tactics; write creative and error-free ad copy; reformat decks to match brand standards.
Seniority
Entry-level to Junior