Fashion Paid Advertising Strategist
Core
Own execution, performance, and growth of paid advertising campaigns for clients, tying efforts to business goals.
Role type
Paid Advertising Strategist (Agency)
Builds
Paid social and paid media native platform campaigns
Domain
Digital Marketing / E-Commerce / Lead Gen
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Direct Response marketing, Meta Ads, Search Engine Marketing, campaign development, bid optimization, keyword research, ad copy development, performance reporting, full-funnel marketing, eCommerce model, lead gen strategies
Preferred skills
AI technologies, Power Digital Nova ecosystem
Technologies
Meta Ads, LinkedIn Ads, Google Ads, Youtube Ads, Bing Ads, Google Analytics, Google/Microsoft Office Suite
Responsibilities
Full ownership and execution of performance marketing via paid social and paid media native platforms; Lead execution of optimizations with regards to performance improvements relative to goals; Manage all client budgets and/or advise on budget changes based on expertise; Weekly client progress recaps, outlining performance insights and future recommendations; Execute performance reporting A-Z with excellent presentation creation capabilities
Seniority
Mid-level, hands-on IC