Performance Marketing Specialist
Core
Managing a dedicated client portfolio by setting strategy, building and optimizing Google Ads and META campaigns, and reporting results to ensure client understanding of ad spend.
Role type
Performance Marketing Specialist (Google Ads & META)
Builds
Paid media campaigns for external clients
Domain
Digital advertising / Performance Marketing
Deliverable
client delivery
Required skills
Google Ads campaign building, bid strategy, keyword research, conversion tracking, META advertising, client communication, data analysis, AI tool utilization
Preferred skills
AI agents/models knowledge (Claude, ChatGPT), agency experience, Google Tag Manager setup
Responsibilities
Set campaign direction with clients, build and optimize ad campaigns, report on performance metrics, utilize AI tools to improve workflows
Seniority
Individual Contributor
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