Vice President, Business Development
Core
Design and execute outbound sales strategy for MSP and Accounting segments to drive pipeline growth for a fintech platform.
Role type
VP of Business Development (Outbound Sales Strategy)
Builds
BDR outbound architecture, playbooks, and GTM motions for SMB, Mid-Market, and Enterprise segments.
Domain
Fintech / Alternative Payments / SMB Services
Deliverable
product features
Required skills
B2B SaaS or fintech sales leadership, outbound program building, signal-based targeting, sequence strategy, cold call frameworks, email positioning, Salesforce, Apollo, Instantly, AI-driven efficiency
Preferred skills
MSP/Accounting ecosystem knowledge, PE-backed roll-ups experience, multi-vertical outbound motion, BDR-to-AE coaching, new market entry deals
Technologies
Salesforce, Apollo, Instantly, intent data platforms, enrichment tools
Responsibilities
Design BDR outbound playbooks and targeting strategies, build rigor and accountability across the BDR team, collaborate on GTM plans for new verticals, improve outbound efficiency metrics, manage pipeline inspection and performance management
Seniority
Executive, strategy & execution
