Field Marketing Manager - DACH (M/F/D)
Core
Field Marketing Manager driving demand generation, pipeline progression, and brand awareness for Siemens Software's DACH region, serving banking, financial services, and insurance clients.
Role type
Senior Field Marketing Manager (DACH)
Builds
Demand generation campaigns, pipeline progression programs, and integrated marketing plans for the DACH business.
Domain
Industrial software, B2B marketing, Banking/Financial Services/Insurance
Required skills
B2B field marketing, demand generation, account-based marketing, data-driven decision making, cross-functional stakeholder alignment, event management, program execution from ideation to tracking
Preferred skills
AI marketing, cloud solutions marketing, data platform marketing, emerging technology solutions
Technologies
AI, cloud, data platforms
Responsibilities
Own end-to-end marketing plan for DACH including program development and revenue tracking; Drive Account-Based Marketing for top target accounts; Ensure flawless execution of prospect and customer-facing events; Provide leadership and support to the EMEA field organization with messaging and assets; Communicate regularly with sales leadership and field teams to share plans and insights.
Seniority
Senior, hands-on IC