Field Marketing Manager(Growth Markets), APAC
Core
Drive sales demand and create marketing experiences for Cohesity's enterprise customers in ASEAN and Greater China.
Role type
Field Marketing Manager (Growth Markets)
Builds
Sales pipeline and revenue in Greater China and ASEAN growth markets
Domain
AI-powered data security and enterprise data protection
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
regional field marketing strategy, programmatic marketing execution, partner/channel enablement, marketing ROI analysis, lead flow monitoring, budget management, marketing automation, CRM systems, English, Chinese Mandarin
Preferred skills
channel/partner marketing program support, multi-market program operations
Technologies
Marketo, Salesforce
Responsibilities
Develop and execute regional field marketing strategies for Greater China and ASEAN; Enable and guide representative partners in China to execute brand-building and demand-generation programs; Plan and execute integrated marketing programs and events; Own marketing performance including reporting and pipeline analysis; Monitor lead flow and optimize conversion; Drive utilization of Cohesity's partner program; Provide onsite support for marketing activities with 20–30% travel.
Seniority
Senior, hands-on IC