Senior Account-Based Marketing Specialist (Japan/Korea)
Core
Design and execute high-impact account-based marketing (ABM) strategies to deepen customer relationships, accelerate cross-sell, and drive expansion for AVEVA's industrial software in Japan and Korea.
Role type
Senior Account-Based Marketing Specialist (Regional)
Builds
Regional ABM programs, customer webinar series, flagship events, and personalized customer experiences.
Domain
Industrial software / B2B Marketing
Deliverable
product features
Required skills
ABM strategy design, B2B marketing execution, data-driven campaign optimization, stakeholder engagement, project management, localization of global strategies
Preferred skills
ABM platform proficiency, CRM and marketing automation experience, product launch support, knowledge of regional industries
Technologies
ABM platforms, CRM, marketing automation tools
Responsibilities
Design and optimize ABM programs for cross-sell and expansion; lead regional customer webinar programs; act as marketing lead for flagship events; track KPIs and optimize strategies; adapt global best practices for regional relevance; pilot new ABM approaches.
Seniority
Senior, hands-on IC
