Media Buyer for a U.S. App Studio
Core
Manage paid acquisition campaigns for two mobile applications, driving user acquisition and sustainable growth.
Role type
Senior Media Buyer (Mobile Apps)
Builds
User acquisition for mobile applications
Domain
Mobile Apps / Digital Marketing
Required skills
Meta Ads management, paid acquisition strategy, audience targeting, creative testing, budget management, data analysis, campaign optimization, troubleshooting
Preferred skills
Mobile app experience, small-to-medium budget management, strategic decision-making
Technologies
Meta Ads
Responsibilities
Manage Meta Ads campaigns across two mobile applications, develop and optimize paid acquisition strategies, monitor advertising budgets and performance metrics, plan and execute audience and creative tests, analyze campaign data to identify trends, troubleshoot performance fluctuations, manage budget allocation and scaling strategies, communicate performance insights to the founding team
Seniority
Mid-Senior, hands-on IC