Junior User Acquisition Manager - Leaply
Core
Junior User Acquisition Manager responsible for building and scaling paid traffic campaigns on Meta platforms to drive user growth for a global health and development app.
Role type
Junior User Acquisition Manager
Builds
Paid user acquisition campaigns and traffic for a consumer health app
Domain
Consumer Health / EdTech / Digital Wellness
Required skills
Performance marketing, Meta Ads, Budget management, ROI/CPA/LTV analysis, Hypothesis testing, Data analysis, A/B testing, Creative testing, Audience targeting, Global market expansion
Preferred skills
Analytical, technical, or economic education
Technologies
Meta Ads, App Store, Trustpilot
Responsibilities
Launch and manage paid advertising campaigns on Meta across global markets, Monitor and optimize campaign metrics (ROI, CPA, LTV), Test hypotheses regarding audiences, geos, formats, and creatives, Identify growth opportunities and anomalies in performance data (via careerplan.io/jobs/1e0c1012-da13-44e1-81cb-3faabd1893ac-junior-user-acquisition-manager-leaply-at-skelar)
Seniority
Junior / Trainee
