Senior Performance Marketing Specialist | Spanish Market (Barcelona/Madrid)
Core
Plan, launch, and manage paid marketing campaigns for a legal AI platform targeting Spanish-speaking markets in Europe.
Role type
Senior Performance Marketing Specialist
Builds
Paid media campaigns, landing pages, and marketing assets for a B2B legal AI SaaS product
Domain
Legal Technology (LegalTech) / Performance Marketing
Required skills
Paid media campaign management, A/B testing, data analysis (CPC, CPL, CAC, ROAS), marketing automation, CRM management, localization, cross-functional collaboration
Preferred skills
B2B SaaS experience, LegalTech experience, Southern European market knowledge, SEO fundamentals
Technologies
Google Ads, LinkedIn, Meta, HubSpot, Salesforce, Zapier, Claude Code, MCPs
Responsibilities
Plan and manage paid campaigns across Google Ads, LinkedIn, and Meta; monitor daily performance and optimize budgets; track core metrics and build dashboards; collaborate with design/content teams on landing pages and assets; test new channels and audience segments; localize activities for Spanish markets.
Seniority
Senior, hands-on IC