Director, Buyer Growth Partnerships & Referral
Core
Design and operate a portfolio of referral partnerships and affiliate programs to drive qualified software buyer traffic and revenue across G2, Capterra, GetApp, and Software Advice.
Role type
Director, Growth Partnerships & Referral
Builds
A scalable, repeatable partnership engine including affiliate, media, and ecosystem programs for four software brands.
Domain
B2B SaaS, Software Marketplaces, Affiliate Marketing
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Growth strategy, partnership portfolio management, commercial negotiation, affiliate program structuring, data-driven decision making, cross-functional leadership, technical curiosity, OKR ownership
Preferred skills
Experience with affiliate networks (Impact.com, PartnerStack, CJ, Awin), cloud marketplace partnerships (AWS, Azure, GCP, Salesforce), B2B media buying, AI-mediated search strategies
Technologies
Partner platforms, tracking and attribution tools, self-serve layers, sandbox environments
Responsibilities
Own referral pillar OKRs, define partnership portfolio strategy, source and structure deals across commercial models, negotiate agreements end-to-end, build operating infrastructure for scale, drive partner onboarding and enablement, establish reporting dashboards, optimize incentive structures, lead team scaling
Seniority
Director, hands-on IC with team leadership