Senior Field Marketing Manager (London)
Core
Execute regional field marketing programs, events, and ABM campaigns to build awareness, support sales, and generate pipeline for Coder's AI development platform across Europe.
Role type
Senior Field Marketing Manager
Builds
Regional marketing programs, virtual/in-person events, co-branded campaigns, and ABM plays for the EMEA market
Domain
B2B SaaS / AI Developer Tools / Cloud Infrastructure
Deliverable
product features
Required skills
Regional field marketing execution, Account-based marketing (ABM), Event management, Project management, Sales partnership, Cross-functional collaboration
Preferred skills
Developer/technical audience marketing, Enterprise SaaS experience, Marketing automation/CRM/ABM platforms, Partner/channel marketing, Field marketing performance measurement
Technologies
Asana, Salesforce, HubSpot, 6sense, HockeyStack, Event platforms
Responsibilities
Execute regional field marketing plans aligned to global strategy; Run virtual and in-person events; Support lead generation and pipeline goals; Partner with global teams to localize content; Execute co-branded campaigns with partners; Partner with sales on ABM plays; Coordinate account-specific assets and campaign touchpoints; Support pre-event ABM motions; Manage timelines and project organization
Seniority
Senior, hands-on IC