Senior Events Marketing Manager (AMER)
Core
Design and execute a comprehensive Americas event roadmap balancing lead generation with executive engagement, acting as the bridge between Global Events and Sales leadership.
Role type
Senior regional events marketing manager
Builds
Regional event roadmaps, sales enablement programs, and integrated demand generation campaigns
Domain
B2B SaaS / Cybersecurity
Required skills
B2B event marketing strategy, regional roadmap planning, sales enablement, end-to-end event execution, demand generation integration, budget management, vendor management, CRM proficiency
Preferred skills
Spanish or Portuguese proficiency, data-driven analysis, presentation design
Technologies
Salesforce, Marketo, Looker, Cvent, Hopin, Bizzabo, HubSpot
Responsibilities
Design and execute Americas event roadmap, drive sales enablement and lead conversion, manage full event lifecycle from site selection to follow-up, deploy 'Event in a Box' framework, partner on flagship experiences and sponsorships, track multi-million dollar budget and prove ROI
Seniority
Senior, hands-on IC
