SDR – Sales Development Representative (m/w/d) – SME / KMU | Berlin (Hybrid)
Core
Inbound Sales Development Representative qualifying B2B leads for Pennylane's accounting and financial software for SMEs in Germany.
Role type
Inbound SDR (Sales Development Representative)
Builds
Qualified demo appointments for Account Executives
Domain
Fintech / Accounting Software for SMEs
Required skills
B2B sales experience, lead qualification, discovery calls, CRM management, follow-up discipline, resilience, active listening
Preferred skills
Salesforce experience, understanding of accounting/finance/ERP processes, sales to tax advisors or business owners, French language skills
Technologies
Salesforce
Responsibilities
Qualify inbound leads from German SMEs, schedule high-quality demos with Account Executives, document lead details in Salesforce, reactivate dormant leads, contribute to sales playbook development
Seniority
Mid-level, hands-on IC