Senior Marketing Systems Architect
Core
Design and optimize the data architecture and system integrations for Snowflake's global Marketing Operations ecosystem to support AI-powered marketing initiatives.
Role type
Senior Marketing Systems Architect
Builds
Scalable data pipelines, segmentation architectures, and MarTech stack integrations for global go-to-market strategy.
Domain
B2B SaaS, Marketing Technology (MarTech), Data Engineering
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Marketing Operations architecture, Salesforce, Marketo, Snowflake, reverse ETL/CDP platforms, SQL, API integrations, data governance, lead routing design, MarTech rationalization
Preferred skills
Experience with modern data platforms, AI-enabled marketing technologies, GTM Engineering collaboration
Technologies
Salesforce, Marketo, Snowflake, Hightouch, Clay
Responsibilities
Design and optimize Marketing Operations data architecture; Own Marketo-to-Snowflake data sync and remediation; Redesign segmentation architecture for consistency and scalability; Improve lead routing and lifecycle performance; Lead MarTech stack health assessment and consolidation; Partner with GTM and Data Engineering on scalable solutions; Troubleshoot complex integration and data quality issues; Establish technical standards for automation and AI.
Seniority
Senior, hands-on IC
