Director, Marketing Operations
Core
Build and run the systems, processes, and insights layer that turns marketing activity into developer adoption, pipeline, and revenue for a high-growth B2B SaaS company.
Role type
Director, Marketing Operations
Builds
AI-native marketing automation stack, attribution models, lead scoring/routing systems, and campaign execution workflows.
Domain
B2B SaaS, Developer-first software, Open-source ecosystem
Deliverable
production ML models
Required skills
Marketing operations strategy, AI-native system implementation, Agentic workflow design, MarTech stack architecture, Salesforce administration, Attribution modeling, BDR partnership management, Vendor/agency management, Data privacy compliance (GDPR/CCPA/CASL), Funnel definition
Preferred skills
Open-source software experience, Usage-based business models, AI-native platform migration (Conversion/Inflection), GTM stack integration
Technologies
Salesforce, Marketo, Conversion, Inflection, Outreach, AI/LLM tooling
Responsibilities
Lead cross-functional pipeline council, Govern attribution models including open-source signals, Architect and migrate MarTech stack to AI-native platforms, Manage direct reports and external agency relationships, Design automated lead lifecycle stages and campaign structures.
Seniority
Director, hands-on IC with team leadership